Sponsored by IMG

Friday, April 2, 2010

Welcome to New Sponsor Genesis Strings; USC Men Down Stanford, Top-ranked Virginia Gets By UNC 4-3; SEC Tennis Hotline

I hope in the past day or two you have noticed the new advertiser on zootennis, Genesis Strings. I am often asked how I can make enough money to justify the time and effort I spend on this site, and there is no short answer to that. Although the costs of having a blog are minimal, I feel that covering tournaments is an important part of what I do. I learn a lot from the internet, but there is no substitute for actually being there, and travel is expensive, a revelation that isn't new to any parent on the junior tennis circuit. My affiliation with Tennis Warehouse, which earns me a percentage of the profits from purchases made through the link on my site, has helped offset some of those travel costs, as has advertising partner OTZ Sports. Google ads generate some income, as do the third-party ads that you see at the bottom of every post. My weekly column for the Tennis Recruiting Network is an important source of revenue, and I freelance too, although not as regularly. This may be more than you want to know about the financial side of this site, but I am happy to have sponsors and advertisers, if I think my audience can benefit from being exposed to their products and services.

Genesis Strings contacted me about advertising a few months ago, and although I am no expert in that area of the tennis business, I will pass along the release that they sent me.

Genesis is an American company specializing in the development, marketing, and production of high-end tennis products. We have one mission and that is to revolutionize the game of tennis with products that make you compete better. Founded by a group of tour level players in 2006, we began to research various strings and their composition. After several years of testing and various data analyses, we were ready to enter the market.

Genesis was launched to the public in May 2009. We currently have two high performance co-poly strings. Within the course of the next few months, Genesis will launch several new strings all of which have been engineered in house.

Genesis has the strongest sponsorship program available to both juniors and professionals. We encourage all players to contact us and see what we can do for you. In the recent Super Nationals at Mobile, Team Genesis players won over 30 matches. Our products will make you the best player you can be.

In addition to our sponsorship program, Genesis has special pricing available to colleges and universities. Many colleges have already made the switch to Genesis strings and have posted their best results yet.

On behalf of Team Genesis, we would like to wish you the best of luck in your tennis career.


For more information, or to contact Genesis, click the ad to the left, or visit genesis-tennis.com.

There were several big college matches today, but not all of them were played. The UCLA women were to play at Cal and the USC women at Stanford, but rain kept either from being completed and they were rescheduled for Sunday. The men's matches between those particular schools were completed--they were in LA--with No. 9 UCLA downing No. 17 Cal 5-2, and No. 4 USC defeating No. 7 Stanford by the same score.

In ACC play, top-ranked Virginia squeezed past No. 20 North Carolina 4-3 in Chapel Hill, with the Cavaliers getting the doubles point and wins at 1, 5 and 6, with Lee Singer clinching it with the score tied at 3. In SEC play, No. 3-ranked Tennessee rolled past No. 16 Ole Miss 7-0, despite missing Matt Brewer from the lineup. No. 6 Florida, with a shutout of Vanderbilt, and No. 8 Georgia, with a 5-2 win over Mississippi State, also remained unbeaten in SEC play.

Dave "Koz" Kozlowski is doing a Tennis Hotline for the SEC conference website. Click here for his three-minute rundown of recent conference action and rankings.


been-there said...

But on the women's UNC side, they slid past Virginia 4-3. Sounded like a great match.

TennisGuy said...

Off topic but you see year after year so many players transferring-even top players. Why do you think that is? Are good college coaches few and far between?